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Velocity isn't enough anymore.

With the right tools, the right data, and a deep understanding of their organization, companies and institutions can build breakthrough teams.


Our journey began with launching PopShop in 2017, helping startups backed by the leading VCs recruit and retain top talent. What we found were companies racing to patch gaps in their headcount, burning cash just to try to keep pace with competitors.

We saw pervasive AI-washing in recruitment technology, biases reinforced by hiring algorithms, and missed opportunities to understand, at scale, lessons from the most pioneering companies; lessons that could be applied to our clients' unique organizational contexts.


Velocity isn't enough to compete anymore. Organizations need teams that can shorten the distance to innovation. That's why we’re building Haderak.

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